Finally, Apple has had the opportunity to boost sales from the iPhone product line in Indonesia after a year’s absence. The return of Apple can also be seen as good news because this smartphone is currently bought from outside of the country or from unofficial channels. However, according to Adita Irawati, vice president of public relations at Telkomsel, Indonesia’s biggest mobile operator, Telekomunikasi Selular (Telkomsel), has no plan to release the iPhone 7.
Smartfren, the Indonesian carrier confirmed the pre-orders for the iPhone 7 will start on Friday, March 24. After that, retailers will start selling the product on Friday 31st. March. Although the price of the product has not been announced yet. However, people who are interested in this device can register via their carrier’s website for further information. According to the Indonesian government, a 4G capable smartphone needs to contain 30 percent “local content” to be sold in the country . This rule obliges manufacturers to rely on hardware, software or invest a certain amount of money in the country (as Apple used to do).
According to sources confirmed in December 2016, Apple has invested $ 44 million in research and development in the country for 3 years.
Accordingly, Apple has invested millions of dollars to build an iOS application development center in Indonesia to receive a “local content certification” and buy the company the right to sell smartphones in the country. Despite an unexpected recall of the Galaxy Note 7 phone – Samsung is still a tough competitor in Indonesia. Both Samsung and other rivals such as Xiaomi and LG Evercoss now have its own 4G production facilities in the country. The Coconuts Jakarta website in Indonesia confirms that Apple is now selling the iPhone 6 and iPhone 6 Plus smartphones – the last smartphones sold here.
It can be seen that Apple has overcome the strict requirements of the government to implement plans to bring the high-end iPhone 7 luxury to Indonesia. Apple’s return to Indonesia market is considered a wise investment as Indonesia is now widely known as the fourth most populous country in the world and for its high-speed economic growth
Do you plan on buying an iPhone 7 when it launches in Indonesia? Let us know in the comments below